Product Marketing Manager, YouTube Shopping (English, Korean)
공고 요약
담당업무
한국 YouTube Shopping 마케팅 리드
크리에이터·사용자·판매자 및 이커머스 환경 분석을 통한 성장 기회 발굴
제품 여정 설계 및 사용자 인사이트 기반 go-to-market 전략 수립
통합 마케팅 캠페인 리드
측정 가능한 성과 창출 및 글로벌 확장을 위한 핵심 인사이트 도출
크로스펑셔널 이해관계자 리드 및 지원
외부 에이전시·파트너 관계 관리와 캠페인 실행
자격요건
go-to-market 및 product marketing 경험
이커머스 중심의 제품 마케팅 경험
처음부터 이니셔티브를 추진한 경험
크로스펑셔널 프로젝트 리드 경험
다수 업무 우선순위 관리 역량
영어와 한국어의 유창한 커뮤니케이션 능력
접수방법
기업 사이트에서 지원
마감기한
상시채용
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공고 원문
소개
At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems from the everyday to the epic, from the mundane to the monumental. YouTube's mission is to give everyone a voice and a chance to succeed, bring people together, and show them the world. As a product marketing manager in the Korea YouTube Marketing team, your work is instrumental in growing YouTube, and will result in more creators and users considering YouTube as a platform for growing their audience and expressing their creativity.
주요업무
• Lead YouTube Shopping marketing in Korea by deeply understanding creators, users, merchants and the landscape of e-commerce to unlock growth opportunities. • Lead holistic go-to-market strategy and integrated marketing campaigns by shaping the product journey and translating user insights into actionable marketing strategies. • Drive measurable results and generate key learnings to be scaled globally behind strong investigative capabilities. • Lead and support cross-functional stakeholders, while managing relationships with external agencies and partners to ensure successful execution and amplify the impact.
자격요건
• Bachelor's degree or equivalent practical experience. • 4 years of experience in go-to-market and product marketing with a focus on e-commerce. • Experience driving initiatives from scratch and leading cross-functional projects, managing multiple priorities simultaneously. • Ability to communicate in English and Korean fluently to collaborate with colleagues and complete tasks and projects.
우대사항
• Experience and interest in the video, platform, and creator economy sectors. • Experience utilizing AI productivity tools to solve complex, multi-layered problems and streamline business or development workflows. • Proven ability to launch GTM for strategic partnerships marketing at scale, with a track record of proactively building and executing end-to-end solutions. • Demonstrated success in delivering business growth through a full-funnel marketing campaign in the e-commerce industry.
혜택 및 복지
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